Available for Immediate Hire

Kevin Shelly

I don't run campaigns. I build full-funnel growth systems that convert attention into revenue — proven across D2C, luxury hospitality, EdTech, and B2B SaaS.

View Case Studies → Book a Growth Audit
Target RolesFounding Growth Lead · Head of Growth · Growth Marketing Manager
Best Fit Stage0→1 build phase through Series B scale-up
Best Fit ModelsD2C, SaaS, EdTech, luxury hospitality
LocationNavi Mumbai · Open to remote, contract, and full-time
Last updated: April 2026
8×
D2C Revenue
₹6L → ₹50L/mo
6×
Hospitality Rev
₹10L → ₹60L/mo
7×
EdTech Revenue
₹5L → ₹38L/mo
50%
SaaS MoM Growth
Grexa AI · 0 → Scale
50M+
Influencer Views
25–30×
Peak ROAS
75%
SaaS Retention
Google Ads ✦
Meta Ads ✦
SEO & GBP ✦
WhatsApp Automation ✦
Full-Funnel CRO ✦
Performance Marketing ✦
Lifecycle Marketing ✦
Growth Strategy ✦
Influencer Growth ✦
CAC Reduction ✦
GTM Playbooks ✦
Revenue Engineering ✦
Google Ads ✦
Meta Ads ✦
SEO & GBP ✦
WhatsApp Automation ✦
Full-Funnel CRO ✦
Performance Marketing ✦
Lifecycle Marketing ✦
Growth Strategy ✦
Influencer Growth ✦
CAC Reduction ✦
GTM Playbooks ✦
Revenue Engineering ✦
My Story

From Intern
to Growth Owner

I didn't start with a playbook. I started by building businesses from scratch — and figuring out what actually moves the revenue needle.

Across D2C, luxury hospitality, EdTech, and SaaS, one principle stayed constant: Growth is not driven by channels. It is driven by systems.

Revenue over vanity metrics
Conversion over raw traffic
Systems, not one-off campaigns
Marketing aligned to buyer behavior
Full ownership — first click to close
Phase 01  ·  D2C E-Commerce  ·  2024

Stotodo

Built a Growth Engine from Zero as First Intern
Start
₹6L/mo
→
Peak
₹50L/mo
+8.3× growth < 33 months
UGC + paid + retention system

Joined as the first intern handling Shopify and IT. Evolved into full growth ownership within 2 months: Meta + Google acquisition engine, UGC creative testing flywheel, influencer partnerships, end-to-end funnel, and WhatsApp + email retention. Repeat purchases grew to 25–30% of revenue. Landing pages hit 30–40% CVR.

₹6L → ₹50L/month  ·  8× revenue growth View Case Study →
Phase 02  ·  Luxury Hospitality  ·  2024

Souzagad

High-Ticket Growth on Trust, Not Urgency
Start
₹10L/mo
→
Peak
₹60L/mo
+6× growth < 10 months
Trust funnel + direct booking shift

Luxury villa brand over-reliant on OTAs with no direct conversion system. Built a high-ticket funnel: ads → inquiry → trust → booking. WhatsApp-first lead nurturing for HNI buyers. Booking conversion hit 38%. Direct bookings increased 40–50%, cutting OTA commissions and expanding net margins significantly.

₹10L → ₹60L/month  ·  6× revenue growth View Case Study →
Phase 03  ·  EdTech  ·  2025

Netweaver

7× Revenue Without Spending More
Start
₹5L/mo
→
Peak
₹38L/mo
+7.6× growth 5 months
Sales alignment + lifecycle system

High lead volume, low conversions. Rebuilt the funnel from targeting to enrollment, introduced intent-based messaging, and deployed behavior-triggered WhatsApp + email flows. Sat with sales counselors to fix real objections upstream in marketing. ROAS consistently at 25–30×.

₹5L → ₹38L/month  ·  7× revenue growth View Case Study →
Phase 04  ·  B2B SaaS  ·  2025–Present

Grexa AI

0 to Scale — 50M+ Views, 50% Demo Conversion
Start
₹0
→
Now
↑
0 → revenue stage Current role
Influencer GTM + retention engine

Building the entire GTM infrastructure from scratch: influencer-driven awareness (50M+ views), content + distribution playbook, performance marketing across 50+ GBP categories, WhatsApp + email retention. Business hit revenue-generating stage with 50% MoM growth and 75% customer retention.

0 → Revenue Stage  ·  50% MoM Growth View Case Study →
01 / 04
D2C E-Commerce · 2024
Stotodo
Built a Growth Engine from Zero as First Intern
Start
₹6L/mo
→
Peak
₹50L/mo
+8.3×
UGC + paid + retention system

Joined as the first intern. Evolved into full growth ownership: Meta + Google acquisition, UGC flywheel, WhatsApp + email retention. Repeat purchases grew to 25–30% of revenue. Landing pages hit 30–40% CVR.

₹6L → ₹50L/month · 8× revenue growthCase Study →
Luxury Hospitality · 2024
Souzagad
High-Ticket Growth on Trust, Not Urgency
Start
₹10L/mo
→
Peak
₹60L/mo
+6×
Trust funnel + direct booking shift

Luxury villa brand over-reliant on OTAs with no direct system. Built high-ticket funnel: ads → inquiry → trust → booking. WhatsApp-first for HNI buyers. Direct bookings up 40–50%.

₹10L → ₹60L/month · 6× revenue growthCase Study →
EdTech · 2025
Netweaver
7× Revenue Without Spending More
Start
₹5L/mo
→
Peak
₹38L/mo
+7.6×
Sales alignment + lifecycle system

High lead volume, low conversions. Rebuilt funnel from targeting to enrollment, deployed behavior-triggered WhatsApp + email flows. ROAS consistently at 25–30×.

₹5L → ₹38L/month · 7× revenue growthCase Study →
B2B SaaS · 2025–Present
Grexa AI
0 to Scale — 50M+ Views, 50% Demo Conversion
Start
₹0
→
Now
↑
0 → revenue
Influencer GTM + retention engine

Building entire GTM from scratch: influencer-driven awareness (50M+ views), performance marketing across 50+ GBP categories, WhatsApp + email retention. 50% MoM growth, 75% retention.

0 → Revenue Stage · 50% MoM GrowthCase Study →

Four different business models. Four distinct growth systems. Each result below was built under a different constraint.

Revenue Scaled Across All Businesses (₹L/month) ↑ = Growth achieved
Stotodo
D2C launch phase
Start
6L
→
Peak
50L
+8.3× growth
UGC + paid + retention system
< 33 months
Souzagad
High-ticket trust funnel
Start
10L
→
Peak
60L
+6× growth
Trust funnel + direct booking shift
< 10 months
Netweaver
EdTech funnel rebuild
Start
5L
→
Peak
38L
+7.6× growth
Sales alignment + lifecycle system
5 months
Grexa AI
0 → 1 SaaS GTM
Start
0
→
Now
↑
0 → revenue stage
Influencer GTM + retention engine
Current role
Phase 01 · D2C E-Commerce · 2024
Stotodo — Built a Growth Engine from Zero as First Intern
Joined as the first intern handling Shopify and IT. Evolved into full growth ownership within 2 months: Meta + Google acquisition engine, UGC creative testing flywheel, influencer partnerships, end-to-end funnel, and WhatsApp + email retention. Repeat purchases grew to 25–30% of revenue. Landing pages hit 30–40% CVR.
₹6L → ₹50L/month  ·  8× revenue growth View Detailed Case Study →
Phase 02 · Luxury Hospitality · 2024
Souzagad — High-Ticket Growth on Trust, Not Urgency
Luxury villa brand over-reliant on OTAs with no direct conversion system. Built a high-ticket funnel: ads → inquiry → trust → booking. WhatsApp-first lead nurturing for HNI buyers. Booking conversion hit 38%. Direct bookings increased 40–50%, cutting OTA commissions and expanding net margins significantly.
₹10L → ₹60L/month  ·  6× revenue growth View Detailed Case Study →
Phase 03 · EdTech · 2025
Netweaver — 7× Revenue Without Spending More
High lead volume, low conversions. Rebuilt the funnel from targeting to enrollment, introduced intent-based messaging, and deployed behavior-triggered WhatsApp + email flows. Sat with sales counselors to fix real objections upstream in marketing. ROAS consistently at 25–30×.
₹5L → ₹38L/month  ·  7× revenue growth View Detailed Case Study →
Phase 04 · B2B SaaS · 2025–Present
Grexa AI — 0 to Scale, 50M+ Views, 50% Demo Conversion
Building the entire GTM infrastructure from scratch: influencer-driven awareness (50M+ views), content + distribution playbook, performance marketing across 50+ GBP categories, WhatsApp + email retention. Business hit revenue-generating stage with 50% MoM growth and 75% customer retention.
0 → Revenue Stage  ·  50% MoM Growth View Detailed Case Study →
Areas of expertise

Proof Across the Funnel

Tap any lane to open the numbers behind it. Mobile stays tap-first; desktop turns the same proof into a split-view control panel.

25–30×
Peak ROAS
Intent-led performance systems
75%
SaaS Retention
Lifecycle built on behavior triggers
50M+
Views Generated
Influencer and content distribution
8.3×
Best Revenue Lift
Across D2C, hospitality, EdTech, and SaaS
Paid Acquisition Engine
Intent first. Spend second.
The channel mix changes by business model. The discipline stays the same: signal quality, offer clarity, and fast feedback loops.
Google Ads Meta Retargeting Offer Fit
25–30× ROAS sustained in EdTech
₹50L D2C monthly peak
₹38L EdTech monthly peak
Google Ads96%
Meta Ads90%
ROAS Optimization92%
Open EdTech case file →
Skills & Tools

The Full Stack

Hard skills backed by outcomes. Every capability has moved a revenue number across multiple industries.

Paid & Performance 01 / 04
Google Ads
96%
Meta Ads
90%
Campaign Architecture
93%
ROAS Optimization
92%
Growth Systems 02 / 04
Full-Funnel Strategy
94%
GTM Playbooks
88%
CRO
87%
Influencer Strategy
85%
Retention & Automation 03 / 04
WhatsApp Automation
92%
Email Marketing
86%
Lifecycle Design
89%
SEO & GBP
82%
Tools & Platforms 04 / 04
Google Ads Meta Ads Manager Google Analytics 4 Shopify WhatsApp API Klaviyo / Mailchimp Google Search Console Semrush Looker Studio Notion Zapier / Make HubSpot CRM Airbnb / OTA Mgmt Meta Pixel
Available for hire
Let's build something

Ready to Build Your
Growth Engine?

I'm available for immediate hire — full-time, fractional, or contract. If you need someone who takes end-to-end ownership and delivers revenue outcomes instead of channel-only reporting, book a call or send over the business context.

📅 Book a 15-min Growth Audit 📞 +91 93241 42994 💼 LinkedIn ✉️ Email Me 📄 View Resume

Replies within 24 hours · Open to remote, fractional, and full-time roles