D2C, luxury hospitality, EdTech and B2B SaaS. Different products, different buyers — the same operating system underneath. Each case shows the diagnosis, the system, the timeline and the receipts.
Founding marketer at an AI platform that helps Indian local businesses win customers. Built the go-to-market from zero: a creator engine, paid media at scale, vernacular campaigns and a free chatbot that feeds a paid funnel.
An institute with plenty of leads and too few enrollments. Rebuilt the funnel from targeting to enrollment on the same budget, and fixed real objections upstream by sitting with the counsellors.
Joined as the first intern on Shopify and IT; owned growth within weeks. Built acquisition, a UGC creative system, intent-matched landing pages and a retention engine that compounds.
A luxury villa brand leaning on OTAs with no direct conversion system. Built a trust-first funnel for high-ticket guests and moved bookings direct, expanding margins.
Diagnose first, fix the leak, score the backlog, run a weekly cadence and write the kill rules in advance.
The first one or two weeks are pure audit: revenue data, CPL benchmarks, funnel conversion, ICP assumptions, stack, team and budget.
Every stage gets a drop-off estimate before anything is recommended.
Every fix is scored on impact × confidence × ease and the top of the list goes first.
I'm available now — full-time, fractional or contract. A 15-minute call is enough to tell whether I can help.
Replies within 24 hours.