My Story
From Intern
to Growth Owner
I didn't start with a playbook. I started by building businesses from scratch — and figuring out what actually moves the revenue needle.
Across D2C, luxury hospitality, EdTech, and SaaS, one principle stayed constant: Growth is not driven by channels. It is driven by systems.
Revenue over vanity metrics
Conversion over raw traffic
Systems, not one-off campaigns
Marketing aligned to buyer behavior
Full ownership — first click to close
Four different business models. Four distinct growth systems. Each result below was built under a different constraint.
Revenue Scaled Across All Businesses (₹L/month)
↑ = Growth achieved
Stotodo
D2C launch phase
Start
6L
→
Peak
50L
+8.3× growth
< 33 months
Souzagad
High-ticket trust funnel
Start
10L
→
Peak
60L
+6× growth
< 10 months
Netweaver
EdTech funnel rebuild
Start
5L
→
Peak
38L
+7.6× growth
5 months
Grexa AI
0 → 1 SaaS GTM
Start
0
→
Now
↑
0 → revenue stage
Current role
Phase 01 · D2C E-Commerce · 2024
Stotodo — Built a Growth Engine from Zero as First Intern
Joined as the first intern handling Shopify and IT. Evolved into full growth ownership within 2 months: Meta + Google acquisition engine, UGC creative testing flywheel, influencer partnerships, end-to-end funnel, and WhatsApp + email retention. Repeat purchases grew to 25–30% of revenue. Landing pages hit 30–40% CVR.
₹6L → ₹50L/month · 8× revenue growth
View Detailed Case Study →
Phase 02 · Luxury Hospitality · 2024
Souzagad — High-Ticket Growth on Trust, Not Urgency
Luxury villa brand over-reliant on OTAs with no direct conversion system. Built a high-ticket funnel: ads → inquiry → trust → booking. WhatsApp-first lead nurturing for HNI buyers. Booking conversion hit 38%. Direct bookings increased 40–50%, cutting OTA commissions and expanding net margins significantly.
₹10L → ₹60L/month · 6× revenue growth
View Detailed Case Study →
Phase 03 · EdTech · 2025
Netweaver — 7× Revenue Without Spending More
High lead volume, low conversions. Rebuilt the funnel from targeting to enrollment, introduced intent-based messaging, and deployed behavior-triggered WhatsApp + email flows. Sat with sales counselors to fix real objections upstream in marketing. ROAS consistently at 25–30×.
₹5L → ₹38L/month · 7× revenue growth
View Detailed Case Study →
Phase 04 · B2B SaaS · 2025–Present
Grexa AI — 0 to Scale, 50M+ Views, 50% Demo Conversion
Building the entire GTM infrastructure from scratch: influencer-driven awareness (50M+ views), content + distribution playbook, performance marketing across 50+ GBP categories, WhatsApp + email retention. Business hit revenue-generating stage with 50% MoM growth and 75% customer retention.
0 → Revenue Stage · 50% MoM Growth
View Detailed Case Study →